If you read the excellent Hubspot blog, you readily come across the statement that “email marketing converts higher than any other form of web marketing.” One of the reasons I believe this to be true, is down to the fact that an email is very much like a one on one conversation, we’re focused on it’s contents. This is in contrast to social media, or generic web pages where there are all kinds of distractions to take us away from a specific message. Now this doesn’t mean that we should focus all of our assets and attention on email marketing exclusively. I never really see web channels as been better or worse than each other, instead I find it’s more a case of looking at where they fit in to the overall goal of discovering and converting new people to your tribe. How do your web marketing channels play as part of your web marketing team?

If we see an email in our inbox from someone whom we trust, or want to connect with, we read it with a more focused intention then we would do …

If you read the excellent Hubspot blog, you readily come across the statement that “email marketing converts higher than any other form of web marketing.” One of the reasons I believe this to be true, is down to the fact that an email is very much like a one on one conversation, we’re focused on it’s contents. This is in contrast to social media, or generic web pages where there are all kinds of distractions to take us away from a specific message. Now this doesn’t mean that we should focus all of our assets and attention on email marketing exclusively. I never really see web channels as been better or worse than each other, instead I find it’s more a case of looking at where they fit in to the overall goal of discovering and converting new people to your tribe. How do your web marketing channels play as part of your web marketing team? Read More

Before discussing on the various affiliate marketing tips, it is important to first define this type of marketing strategy in details. Affiliate marketing involves hosting banners, links and information about different products on a blog or a website and in the process getting paid whenever online visitors click through the hosted links and make purchases. Ideally, affiliate marketing is simply selling making cash on the Internet through marketing and selling products or services offered by others. Just like many other types of businesses, affiliate marketers are usually paid for each sale made even though some usually get paid a flat fee for all the sales made within an agreed time period.

Affiliate Marketing Tips: Advantages of a Marketing Strategy Even though affiliate marketing clearly has many advantages over traditional advertising and different promotional schemes, it is important to note that this …

Before discussing on the various affiliate marketing tips, it is important to first define this type of marketing strategy in details. Affiliate marketing involves hosting banners, links and information about different products on a blog or a website and in the process getting paid whenever online visitors click through the hosted links and make purchases. Ideally, affiliate marketing is simply selling making cash on the Internet through marketing and selling products or services offered by others. Just like many other types of businesses, affiliate marketers are usually paid for each sale made even though some usually get paid a flat fee for all the sales made within an agreed time period. Read More